New patient acquisition is the lifeblood of every dental practice. We build Google Ads campaigns that target people actively searching for a dentist in your area — and convert them into booked appointments.
These are the issues we see in almost every account we audit. Sound familiar?
Dental keywords are expensive. Without the right structure, you're bidding on irrelevant terms and burning budget on users who'll never book.
Every practice in your area is competing for the same searches. You need better ads, better landing pages, and smarter bidding — not just a bigger budget.
Clicks mean nothing without booked appointments. We optimise the full journey from search to phone call to form fill.
You're spending without knowing what's working. We set up proper call tracking and conversion measurement so every decision is data-driven.
Every tactic we deploy is chosen specifically for dental businesses — not copied from a generic playbook.
Capture high-intent searches like 'dentist near me', 'emergency dentist [city]', 'teeth whitening [city]' — people ready to book now.
Full conversion tracking setup including call tracking, so you know exactly which keywords and ads are generating real appointments.
Google Local Services Ads + Search campaigns with precise geo-targeting to dominate your local area without wasting spend on out-of-area users.
Separate campaigns for high-value services: implants, Invisalign, cosmetic dentistry, emergency dental — each with tailored messaging.
Re-engage website visitors who didn't book. A gentle reminder campaign brings back warm prospects at a fraction of the cost.
Your landing page makes or breaks your conversion rate. We review yours and provide clear recommendations to increase bookings.
Competing with numerous clinics in the area, much of the budget was being wasted in competitors terms producing no value. Improved structure helped increase the volume of conversions, phone calls, while keeping the quality of leads high. Local Service Ads was a very valuable inclusion in this clinic's strategy.
After restructuring the account with location-specific ad groups, adding call tracking, and including LSAs — cost per new patient dropped by 17% and booked appointments doubled within 60 days.
Get Similar Results →Most dental practices see initial lead flow within the first 2 weeks. Meaningful optimisation data takes 30–60 days, after which we can aggressively improve efficiency.
It depends on your services and location. We start with high-intent terms like 'dentist near me', 'dental implants [city]', 'emergency dentist', then expand based on performance data.
Yes. LSAs appear above standard Google Ads for local searches and operate on a pay-per-lead model. We set these up and optimise them alongside your search campaigns.
We recommend a minimum of $1,500–$2,000/month in ad spend to generate meaningful data and results. We'll assess your local market and give a realistic projection before you commit.